Sebastian Frederik Holleufer
I'm a videographer, photographer and multimedia designer with a burning passion for visual communication. I hold an AP in Multimedia Design and Communication, a BA in Digital Concept Development and an MA in Media, Communications and Culture. I'm happily married, I have a beautiful daughter and I love exercising, gaming and travelling.
About Me
- • My last name, Holleufer, is pronounced 'hʌlʌjfə. It's German.
- • I focus on living a healthy life. I'm currently trying to eat exclusively plant-based!
- • My favorite games are Halo 3, Halo: Combat Evolved, Rocket League and Minecraft.
- • I have been soda free for 2834 days and counting.
- • When I was 16, I spent a year abroad in California.
- • I'm a huge fan of propeller hats!
- • My most viewed YouTube video has 275,000+ views. I don't know why.
- • I have completed the LASO Master achievement in Halo: The Master Chief Collection.
Professional Experience
Creative Marketing Specialist
infinityPV • Full Time • Jan 2024 -
- • Producing captivating visual content to tell the company's story effectively.
- • Leading development and upkeep of visual identity for consistent brand presence.
- • Optimizing website for user experience and using analytics to improve performance.
- • Driving strategic marketing efforts to boost brand awareness and loyalty.
- • Conceptualizing, planning and executing events.
- • Developing and implementing social media strategies for increased brand visibility.
- • Designing and managing targeted email campaigns to engage the target audience.
Video Editor
EPOS • Full Time • May 2021 - Dec 2023
- • Producing product, employer branding, sponsorship, tutorial, and corporate videos.
- • Editing brand films to enhance their impact and messaging.
- • Creating motion graphics for social media and web platforms.
- • Developing brand video guidelines to maintain a consistent visual identity.
- • Portrait, product, and event photography.
- • Organizing and maintaining photo and video equipment.
Videographer and Photographer
sfholleufer.com • Freelance • May 2019 – Jan 2022
- • Producing high-quality videos, animations and photographs for clients, events or promotional purposes.
- • Creating captivating graphic designs for branding, promotional materials and online platforms.
- • Developing and implementing effective marketing strategies for clients.
Student Assistant
Canon • Part-time • Mar 2018 – Aug 2019
- • Producing tutorial, event, recruitment, and product videos.
- • Designing how-to animations to simplify complex concepts.
- • Editing, translating, and adding subtitles to international Canon videos.
- • Designing banners, roll-ups, and ads for internal and external use.
- • Conducting livestreams on Facebook during events.
Marketing Intern
Canon • Internship • Jan 2019 – Apr 2019
- • Creating how-to animations to explain Canon's software solutions.
- • Co-maintaining Canon Denmark’s Facebook and LinkedIn pages.
- • Strategizing and executing international B2C and B2B marketing initiatives.
- • Organizing, coordinating, and executing internal and external events.
- • Event and product photography.
Multimedia Designer
Mennesker og Job • Intern • Jan 2017 – Apr 2017
- • Producing video interviews featuring the company's employees.
- • Designing and creating a custom WordPress theme for the new website.
- • Implementing search engine optimization for the company's website.
- • Updating the company design manual and visual brand guidelines.
- • Developing comprehensive social media strategies and SEO guides.
Volunteer Experience
Social Media Manager
Pioner • Volunteer • Nov 2017 – Apr 2018
- • Developing a comprehensive social media content plan, centered exclusively on organic content.
- • Managing regular updates and maintenance for Facebook and Instagram with six weekly posts.
- • Producing animated videos that illustrate practical solutions for sustainable living.
- • Conducting extensive research to curate and share up-to-date sustainability and environmental news.
Multimedia Designer
TimeWinder • Volunteer • Nov 2015 – Jun 2019
- • Creating imagery and video content for social media, posters, banners, and web platforms.
- • Updating and maintaining Facebook, Instagram, and YouTube.
- • Designing TimerWinder's newspaper, logo, typography, and overall layout.
- • Responsible for other volunteers and their contribution to the newspaper.
Education
Master of Arts in Media Communications and Culture
The University of Nottingham, Malaysia • Sep 2019 – Dec 2020
- • I chose to study abroad to challenge myself, experience the world, and to learn new and diverse cultures and perspectives.
- • I acquired comprehensive expertise in media and communication, understanding their influence on political, economic, and cultural discourses, and their evolution from traditional to new media.
- • My master's thesis explored the dangers of manipulated media in the contemporary fake news landscape, involving extensive testing and interviews with numerous young Danes. The thesis passed with distinction.
Bachelor of Arts in Digital Concept Development
Copenhagen School of Design and Technology • Jan 2018 – Jun 2019
- • I acquired expertise knowledge in creating and executing communication, design, and digital solutions for businesses using creative idea development and business models.
- • I gained proficiency in studying and analyzing user behavior and obtained knowledge in technology education, communication, project management, marketing, and digital business.
- • For my bachelor thesis, I collaborated with Canon. Through extensive research, interviews, and analyses, I created a new visual identity and digital marketing campaign for a Canon product. These included videos, animations, illustrations, banners and more. The thesis received the highest grade possible.
Academic Profession Degree in Multimedia Design and Communication
Copenhagen Business Academy • Sep 2015 – Jun 2017
- • The course provided me with a comprehensive understanding of design and development, user experience, technology, business, and content production for digital media.
- • I acquired expertise in how to plan, develop, and execute information dissemination with a particular emphasis on video and animation using the latest multimedia tools.
- • For my final thesis, I collaborated with LG-Gymnastik, where I devised a social media strategy and produced a series of promotional videos. The thesis received the highest grade possible.